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Traffictoon#51 – How to Handle Negative Comments on Social Media

6/11/2014 with

how to handle negative comments on social media

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These days, every business needs to learn how to handle negative comments on social media. We all appreciate the opportunities social media posts have opened for interacting with our customers and reaching out to new ones.

However, the flip side of this is that a disgruntled customer’s (or even ex-employee’s!) complaints can become very public, too public even! People often speak out more vehemently online than they would in person, forgetting manners and etiquette that they might have applied in a face-to-face conversation.

How do you address negative comments on social media posts? Fight back with a vengeance or shy away?

The TrafficToons take a humorous look at all things digital marketing. We publish a Traffictoon every week and you can check out more like this one here.

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